Blog
Thoughts on AI, content, product, and whatever I'm learning.
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AIO is here: how AI overviews are rewriting the rules of marketing (and what to do about it)
AI Overviews now appear in 13% of Google searches. Learn how to optimize for AI search, get cited by ChatGPT and Claude, and future-proof your marketing strategy with actionable AIO tactics.
3 Oct 2025
LinkedIn Ghostwriting + Agentic AI Content Strategy, Floquora Case Study
A two-part project for a fictional RPA company, Floquora. Includes executive LinkedIn ghostwriting and a one-month Agentic AI content strategy, plus a downloadable resource.
3 Oct 2025
Lessons in Self & Personal Leadership for Founders
Key lessons from a Self & Personal Leadership webinar for founders, covering values, culture, personal brand, and how self-awareness shapes business growth.
3 Oct 2025
n8n vs Cassidy AI: Choosing the Right Platform for Content Automation
Compare n8n and Cassidy AI for content automation. Learn costs, use cases, setup needs, and which platform fits your team best.
3 Oct 2025
A Beginner's Guide to Writing Landing Pages, Ad Creative, and Funnels That Convert 15x Faster (2025 Guide)
Discover strategies to skyrocket your landing page conversions. Learn psychology-backed copywriting frameworks, ad creative tips, and funnel strategies that actually work.
3 Oct 2025
The Founder’s Survival Guide to Fancy Acronyms and Buzzwords
A funny yet clear guide to startup acronyms and money talk. From CAC and LTV to SAFEs, burn rate, pitch decks, and vanity metrics, here is the simple version founders actually use.
2 Oct 2025
Best Content Creation Tools for 2023
Hey there! If you’re anything like me, diving into content creation can feel like stepping into a vast ocean without a compass. But guess what? You don’t have to navigate it alone. Over the years, I’ve discovered some amazing best content tools that make the whole process smoother, more fun, and way more productive. Whether you’re crafting blog posts, designing visuals, or managing your social media, having the right tools can be a total game-changer.So, let’s chat about some of my favorite pick
1 Oct 2025
Keeping Content Strategy Simple with the 3x5 Framework
Content strategy doesn’t need to be overwhelming. I share how Lee Densmer’s 3x5 Framework keeps things simple and how I’ve applied it to Asele’s women’s health content.
21 Sept 2025
Why Startups Don’t Need AI Agents (Yet)
AI agents are powerful, but for early-stage startups they can be expensive and unnecessary. Learn why custom GPTs, prompt libraries, and scheduled scrapes in ChatGPT are often enough and when agents actually make sense.
18 Sept 2025
A Simple Checklist for Founders Starting Their First Podcast
A simple checklist for founders starting their first podcast. From picking a title and creating cover art to choosing tools, hosting, and promoting, here’s everything you need to launch without overcomplicating it.
15 Sept 2025